Which model often combines services like marketing and administrative support for its agents?

The franchise brokerage model is known for combining services such as marketing and administrative support for its agents. This structure allows individual agents to leverage the brand recognition and resources of a larger franchise network, which often includes access to extensive marketing materials, operational support, training programs, and administrative assistance. This support can significantly enhance the agents' effectiveness and efficiency in their business operations.

Franchise brokerages often have a proven business model and systems in place that help agents succeed, which is a critical aspect for someone new to the industry or looking to expand their reach. These models typically offer a blend of support while allowing agents to operate with a degree of independence, benefiting from the overarching framework of a well-established organization.

While other brokerage types have their unique characteristics and benefits, they may not provide the same level of integrated services and brand alignment that franchise brokerages do. A traditional brokerage may not offer as much marketing support compared to a franchise, while transaction brokers primarily focus on the transactional aspect rather than overall support. Virtual brokerages may lack face-to-face relationship building and hands-on assistance that a franchise model tends to emphasize.